Architectural Typeface

This one is worth a look.

I am writing this as an admiration, not an assessment.

A cool project draws a clear example of how typeface can reflect characters of things. Made by a Hoxton-base studio, this architectural-typography is interesting because it uses the conservative visual look of architecture to create a new approach of  typeface making. The geometry and 3D look of types they produce proves that combining two main ideas from different knowledges creates an innovation. The idea of assembling several modul to create a clear typeface makes this projects shows a deep understanding they have about structure and typography. A touch of perfection makes this project sentimental.

Story of AHP Six Typeface from Greenspace on Vimeo.

more about this project :
https://www.creativereview.co.uk/work/ahp-six-a-letterpress-font-made-from-hexagonal-woodblock/

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